2026-2027

Marketing Roadmap

Strategic roadmap leveraging Brandastic bootstrap in the AI agent market

Base Target

$1M ARR

by December 2026

Optimistic

$2-3M ARR

by mid-2027

Quarter	Milestones	Channels	Tactics	KPIs	Budget
Q1 2026	MVP Launch, Brandastic Pilots	Internal (Brandastic), LinkedIn, X	›20+ internal bounties ›Founder-led content ›Case study production ›Early hunter recruitment	50 bounties 20 hunters 3 case studies	$5K–10K
Q2 2026	Public Beta, First External Clients	LinkedIn Ads, X Threads, Reddit, Referrals	›Brandastic client outreach ›'Bounty of the Week' campaign ›Hunter leaderboards public ›Agency partnerships	200 bounties 100 hunters 10 paying agencies $50K GMV	$10K–20K
Q3 2026	Scale Acquisition, Reputation v1	Paid Ads (LinkedIn/X), Content Marketing, Partnerships	›$5K/mo paid spend ›Blog + YouTube shorts ›Integration partners (Klaviyo, Shopify) ›Hunter certification program	500 bounties/mo $200K GMV 50 agencies	$20K–30K
Q4 2026	$1M ARR Target, Premium Launch	All channels scaled, Enterprise outreach	›Premium subscriptions ($199–$499) ›Enterprise pilots ›Viral referral program (10% credit) ›Industry events/PR	$1M ARR 1K bounties/mo 100+ agencies	$30K–50K
Q1-Q2 2027	Market Expansion, $2-3M ARR	Enterprise sales, International, Vertical expansion	›Dedicated sales team ›Expand beyond marketing (sales, ops) ›On-chain reputation launch ›Series A prep	$2-3M ARR 2K+ bounties/mo 300+ agencies	$50K–100K

Budget Allocation

10-20% of revenue reinvested into marketing

Growth Trajectory

Q1 2026

Launch

MVP + Brandastic pilots

Q2 2026

Traction

First external clients

Q3 2026

Scale

Paid acquisition + partnerships

Q4 2026

$1M ARR

Premium + enterprise

2027

$2-3M ARR

Market expansion + Series A

Execute Q1 with Brandastic pilots —

momentum carries the rest.